Shopify officially presented Spring '26 Edition, a new edition that brings together more than 150 updates for merchants, developers, and partners worldwide.
Under the concept "Sell everything, everywhere, all at once,"Shopify makes clear where eCommerce is heading: a scenario where products can be discovered and purchased from any surface, including AI assistants, search engines, applications, and third-party developed experiences.
The beginning of Agentic Commerce
One of the most relevant announcements of this edition is the consolidation of the concept of Agentic Commerce, where AI agents actively participate in product discovery and purchase.
To make this possible, Shopify introduced two fundamental pillars:
Shopify Catalog
Shopify Catalog becomes a global structured data infrastructure that allows products to be understood and recommended by AI-powered channels such as ChatGPT, Copilot, Shop, and other platforms.
Eligible products are automatically incorporated into the catalog, without the need for additional integrations.
Universal Commerce Protocol (UCP)
Developed in conjunction with Google, UCP establishes an open standard for agents and merchants to interact throughout the entire purchasing process.
This will allow developers to build new shopping experiences and for brand products to appear on more surfaces natively.

Agentic Storefronts: a new way to measure AI-generated sales
Shopify incorporates a new control center from the Admin to manage AI channels.
From there, brands can:
- Manage the AI channels where their products appear.
- Analyze sales and conversions from ChatGPT, Copilot, Gemini, and other environments.
- Identify searches where they still have no presence.
- Receive recommendations from Sidekick to optimize product titles, descriptions, and attributes.
This is one of the first steps towards specific analytics for agent-driven commerce.

Sidekick becomes smarter and more omnipresent
Shopify's artificial intelligence continues to evolve.
Among the main new features are:
- Integration with third-party applications via Sidekick App Extensions.
- Proactive recommendations with Sidekick Pulse.
- Access from any screen of the Shopify app.
- Voice interactions.
- New capabilities to gain business insights and execute actions from various devices.
AI ceases to be an isolated tool and becomes a transversal layer within the entire operation.
AI-powered Marketing
Spring '26 incorporates new tools to help brands attract customers and optimize their campaigns using Shopify's business intelligence.
An AI sales advisor in Shopify Inbox
Shopify adds a new AI-powered sales assistant capable of answering questions, recommending products, and managing order inquiries using information from the catalog, inventory, and business policies.
Wider reach for Shop Campaigns
Shop Campaigns expands its acquisition channels and incorporates new surfaces such as ChatGPT, Pinterest, and the open web through Microsoft Monetize, maintaining a model where brands only pay for generated sales.
Campaign Autopilot
Campaign Autopilot automates marketing campaigns on Facebook, Instagram, Shop, and email, using AI to continuously optimize results within the parameters defined by each brand.

Shop connects the online world with physical stores
The Shop app continues to expand its ecosystem and strengthens the omnichannel experience.
Among the new features are:
- AI-powered conversational searches.
- Visibility of available inventory in nearby physical stores.
- In-store order pickup.
- Returns initiated from Shop and finalized at the point of sale using QR codes.
- A unique buyer profile across all channels.
With these improvements, Shopify continues to bridge the digital and physical experience to offer truly unified commerce.
More speed and efficiency for physical retail
The new version of Shopify POS improves the in-store experience and accelerates operations.
In addition, Shopify introduced new point-of-sale hardware and improvements that significantly reduce the time needed to manage complex carts.
Shopify and a new era for commerce
Spring '26 Edition confirms that commerce is entering a new stage, where artificial intelligence and channel unification cease to be trends and become concrete capabilities available to brands.
At LOP, we continue to support global brands in the implementation, evolution, and growth of their operations on Shopify, boosting their businesses with the opportunities brought by this new generation of digital commerce.
We are a Shopify Plus Partner.
Contact us and grow with Shopify: https://lop.global/pages/contacto




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