What is Cyber Monday?Cyber Monday is the mega event promoted by the Argentine Chamber of Electronic Commerce , which brings together companies from different sectors with the aim of boosting their sales and obtaining new customers through 3 days of offers.
Cyber Monday 2019This year was the 8th edition of Cyber Monday and it was held on November 4, 5 and 6 with more than 550 companies, being the highest billing record in the history of online events with $11,811 million. This represents a growth of 64% in billing compared to the last edition of Cyber Monday. Transactions were 2.1 million (8% more than in the previous edition), and a total of 3.8 million products were sold (+11%) and with an average ticket that also grew by 51%, reaching $5,624.
As has been a trend in recent years in eCommerce, the food and beverage industry continues to grow. In this edition of Cyber Monday , it was ranked first in the categories that sold the most units.
Actions with Bodegas Bianchi on Cyber MondayLop Multimedia accompanied Bodegas Bianchi , recognized worldwide for its long history in the production of excellent wines and sparkling wines, in participating in the mega event. The site was transformed with the colors of Cyber Monday and the realization of graphic pieces and modules, which were specially put together for the event, made it possible to generate a greater volume of sales.
A counter to be able to make mega bomb offers for a limited time caused sales peaks to be achieved during those moments. The inclusion of the Cyber Monday logo on the products, button colors and a specially designed landing page helped the user to easily identify the products with offers and generate a greater volume of sales, transforming the participation of Bodegas Bianchi into a success. in the 2019 edition of Cyber Monday .